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Companion book

Manageable Marketing

As a small business owner, marketing usually feels like a guilt trip — too massive, too complicated, and too time-consuming to master. Manageable Marketing rejects the all-or-nothing mindset: you don't need a 20-hour workweek or a massive agency budget to win. You just need consistency.

Based on the principle of Compounding Effort, it shows how high-leverage, focused actions that never take more than 15 minutes compound into profound growth across every essential digital channel.

By Robert M. Coles
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Inside the book

What's covered

The specific systems, frameworks, and moves you'll take away — page by page.

The “First 5” Rule and the 10-Minute Comment Blitz for building social authority and engaging warm leads
Local search dominance: treating Google Business Profile as your second website
Daily SEO “housekeeping” moves — like the 10-Minute Title Tweak — that climb your organic rankings
The 3-Sentence Personalized Outreach formula that converts prospects into buyers
Automating “Thank You” touchpoints that turn one-time buyers into lifelong advocates
Micro-pitches and simple partnership outreach that make you a local resource
The $5/Day Test: kill failing ads fast and scale the winners based on real data
The Math of the Manageable: 15 minutes a day adds up to 65+ hours of focused marketing every year
Put it into practice

Supporting challenges

The 28-day challenges this book was written to support — the book gives you the depth, the challenge gives you the daily reps.

Free resources

Free resources for your book

Free workbooks, checklists, and templates from the library that pair with this book — grab them and put the ideas to work today.