BUSINESS & PRODUCTIVITY CHALLENGES

Work Smarter. Build a Better Business.

Practical 28-day challenges designed to help you sharpen your skills, improve the way you work, build stronger systems, and create meaningful momentum across your business.

Building a better business isn’t about doing everything at once—it’s about consistently improving the areas that have the greatest impact. The Business & Productivity Challenges help you strengthen the strategies, systems, processes, and skills behind how you market, sell, serve customers, manage operations, and get work done. Each challenge gives you 28 days of focused, practical action designed to turn ideas into progress you can actually see. Start with the area that could make the biggest difference today, then keep building as you create a smarter, stronger, and more productive business.

Available in Print, Digital, and Audio

10-15 Minute Daily Commitment

Expand Your Business Skillsets

Free Resources and Tools to Help You Complete Your Challenge

The 28-Day Marketing Challange

The 28 Day Marketing Challenge helps you replace scattered marketing activity with a more focused strategy for growing your business. You’ll work through your audience, positioning, messaging, channels, campaigns, content, lead generation, and measurement while connecting each activity to a clear business objective. Rather than trying every new marketing tactic that comes along, you’ll learn how to prioritize the efforts most likely to move your business forward. By Day 28, you’ll have a stronger marketing foundation and a practical framework for consistently attracting and engaging the right customers.

Learn More About this Challenge

The 28-Day Marketing Operations Challenge

The 28 Day Marketing Operations Challenge helps you improve the systems and processes that keep your marketing running efficiently behind the scenes. You’ll explore workflows, campaign management, marketing technology, automation, data, reporting, lead management, and the connections between the tools your team uses every day. Along the way, you’ll identify unnecessary complexity, repetitive work, and operational gaps that may be slowing your marketing down. By Day 28, you’ll have a more organized and scalable approach to turning marketing strategy into consistent execution.

Learn More About this Challenge

The 28-Day Affiliate Marketing Challenge

The 28 Day Affiliate Marketing Challenge helps you build partnerships that can introduce your business to new audiences and create additional opportunities for growth. You’ll work through program strategy, affiliate recruitment, offers, commissions, partner resources, communication, tracking, optimization, and the systems needed to manage relationships effectively. Instead of simply handing out referral links and hoping for results, you’ll focus on creating a program that gives partners a reason and the tools to actively promote your business. By Day 28, you’ll have a practical framework for building an affiliate channel that can grow alongside your business.

Learn More About this Challenge

The 28-Day Email Marketing Challenge

The 28 Day Email Marketing Challenge helps you build a more intentional system for turning subscribers into relationships and relationships into business results. You’ll explore list growth, segmentation, campaign strategy, automation, lifecycle messaging, subject lines, content, calls to action, testing, and performance measurement. Rather than treating email as an occasional promotional tool, you’ll learn how to use it consistently across the customer journey. By Day 28, you’ll have a stronger email strategy designed to help you communicate more effectively, nurture your audience, and create more opportunities for growth.

Learn More About this Challenge

The 28-Day Sales Challenge

The 28 Day Sales Challenge helps you build a more consistent approach to finding opportunities, having better sales conversations, and turning the right prospects into customers. You’ll work through prospecting, qualification, discovery, follow-up, pipeline management, objection handling, closing, and performance measurement. Instead of relying on improvisation or waiting for customers to make the next move, you’ll develop a repeatable process for moving opportunities forward. By Day 28, you’ll have a stronger sales framework designed to help you manage your pipeline more effectively and sell with greater confidence.

Learn More About this Challenge

The 28-Day Operations Challenge

The 28 Day Operations Challenge helps you improve the systems, processes, and workflows that determine how efficiently your business gets things done. You’ll work through process mapping, documentation, responsibilities, bottlenecks, standard operating procedures, automation, quality control, and opportunities to eliminate unnecessary work. The challenge encourages you to get recurring processes out of people’s heads and turn them into systems the business can consistently follow and improve. By Day 28, you’ll have a stronger operational foundation that helps you save time, reduce friction, and make your business easier to manage and scale.

Learn More About this Challenge

The 28-Day Content Marketing Challenge

The 28 Day Content Marketing Challenge helps you turn your knowledge, ideas, and expertise into content that supports meaningful business objectives. You’ll learn how to identify useful topics, understand what your audience needs, create an editorial strategy, choose the right formats, distribute your content, and repurpose strong ideas across multiple channels. You’ll also explore how content can support search, social media, email, lead generation, sales, and customer relationships. By Day 28, you’ll have a repeatable system for creating valuable content without constantly wondering what you should publish next.

Learn More About this Challenge

The 28-Day Social Media Challenge

The 28 Day Social Media Challenge helps you build a social presence with more strategy behind every post. You’ll work through audience development, platform selection, content pillars, posting strategy, engagement, community building, social listening, measurement, and optimization. Instead of focusing on likes and follower counts alone, you’ll learn how social media can support awareness, relationships, traffic, leads, and broader business goals. By Day 28, you’ll have a practical social media system that makes it easier to know what to post, where to post it, and what you’re trying to accomplish.

Learn More About this Challenge

The 28-Day Public Relations Challenge

The 28 Day Public Relations Challenge helps you become more intentional about earning attention, building credibility, and telling stories that strengthen your business or brand. You’ll explore positioning, storytelling, media outreach, press releases, journalist relationships, thought leadership, community opportunities, and ways to identify stories worth sharing. You’ll also learn how PR can complement your marketing, content, social media, and broader business strategy instead of operating as a standalone activity. By Day 28, you’ll have a practical framework for finding opportunities to increase visibility, establish authority, and put your business in front of new audiences.

Learn More About this Challenge

The 28-Day Podcast Challenge

The 28 Day Podcast Challenge helps you turn an idea for a podcast into a structured, repeatable system for creating and publishing a show. You’ll work through positioning, audience, format, episode planning, recording, production, distribution, promotion, repurposing, and performance measurement. Whether you’re starting from scratch or bringing consistency to an existing show, you’ll focus on creating a podcast that supports a larger business or brand objective. By Day 28, you’ll have a clearer podcast strategy and a sustainable workflow for turning your expertise and ideas into content people can regularly hear and share.

Learn More About this Challenge

The 28-Day Customer Success Challenge

The 28 Day Customer Success Challenge helps you build stronger relationships with the customers you’ve already worked hard to earn. You’ll explore onboarding, communication, customer journeys, adoption, satisfaction, feedback, retention, expansion opportunities, and the metrics that reveal the health of your customer relationships. The challenge encourages you to move from reacting to customer problems toward proactively helping customers achieve greater value. By Day 28, you’ll have a practical framework for creating better customer experiences, strengthening loyalty, and supporting long-term business growth.