Create Experiences Customers Remember.
Practical 28-day challenges designed to help you improve customer relationships, strengthen communication, streamline the customer journey, and build systems that make every interaction better.
The 28 Day Customer Success Challenge helps you build a more proactive approach to supporting customers after they make a purchase. You’ll work through customer onboarding, journey mapping, communication, adoption, satisfaction, feedback, retention, expansion, and the metrics that reveal the health of your customer relationships. Instead of waiting for customers to encounter problems, you’ll focus on creating experiences that help them consistently realize value from what they’ve purchased. By Day 28, you’ll have a practical customer success framework designed to strengthen relationships, improve retention, and turn more customers into long-term advocates.
The 28 Day Email Marketing Challenge helps you use email to create better customer experiences before, during, and long after a purchase. You’ll explore segmentation, personalization, automation, lifecycle messaging, onboarding sequences, educational content, promotions, re-engagement, and the strategies that keep communication relevant to each customer. Rather than treating every subscriber or customer the same, you’ll learn how to deliver the right message at the right stage of the relationship. By Day 28, you’ll have a stronger email strategy designed to keep customers informed, engaged, and connected to your business.
The 28 Day HubSpot Onboarding Challenge helps you turn HubSpot from an empty portal—or an overwhelming collection of features—into a system your business can actually use. Over 28 days, you’ll work through the essential setup of your CRM, contacts, companies, lifecycle stages, properties, pipelines, forms, automation, reporting, and other foundational tools. You’ll also focus on organizing your data and processes so HubSpot reflects how your business actually attracts, manages, and converts customers. By the end of the challenge, you’ll have a cleaner, more organized HubSpot environment and a foundation you can continue building on as your business grows.
The 28 Day RevOps Challenge helps you connect the teams, systems, processes, and data that shape the customer journey across your organization. You’ll examine how customers move between marketing, sales, onboarding, and customer success while identifying gaps, disconnected data, unclear ownership, and inefficient handoffs that can create frustrating experiences. The challenge helps you establish greater alignment and visibility across the entire customer lifecycle rather than optimizing each department in isolation. By Day 28, you’ll have a stronger operational framework for creating a smoother journey from first interaction through long-term customer relationship.
The 28 Day Operations Challenge helps you strengthen the processes behind the customer experience so your business can deliver consistently as it grows. You’ll work through workflows, processes, documentation, responsibilities, bottlenecks, quality control, automation, and the everyday systems that determine how reliably work gets done. By improving what happens behind the scenes, you can reduce mistakes, shorten delays, eliminate unnecessary friction, and create a more dependable experience for customers. By Day 28, you’ll have a stronger operational foundation that helps your team deliver great experiences more consistently and efficiently.